VP, Customer Engagement
Bob is the Vice President of Consumer Engagement for Dorel Juvenile, a division of Dorel Industries (TSE: DII.B) a $2.7B global conglomerate of consumer brands such as Cannondale, Schwinn, Safety1st, Maxi-Cosi and 20+ others operating in 25 countries worldwide. He has held Vice President positions heading up eCommerce, digital, D2C, call center, omnichannel, digital advertising, digital marketing and corporate strategy at both Fortune 500 companies and internet start-ups across his 23+ year career. Recently, at Chitika, a Mobile advertising, Real-Time Bidding and CPC Network, he was Head of Network. At FreeCause, one of the leading technology developers of Loyalty software for the airline, retail and social media sectors, he participated in the acquisition by Rakuten, a $14B media company in Japan and experienced life as a senior manager at a Japanese-run global business. He specializes in ecommerce and digital transformations. He has been associated with companies like Amazon, Walmart, Google, ebay, Home Depot, Staples, Sony and Priceline. He has served as the Chief Marketing Officer of WorkshopLive.com in the music industry, a Director at Cambridge Interactive in the gaming space in Europe and managed national retail accounts at ValueClick's highly successful Commission Junction division. He has a B.S. in Management from Rensselaer Polytechnic Institute (RPI) and is currently enrolled in the MBA program at Bentley University.