Dan Marques

SVP, Global Digital Marketing & Growth Crocs

Dan Marques is a data-driven and entrepreneurial eCommerce leader. Dan is currently the SVP of Global Digital Commerce at Crocs & HEYDUDE. He previously was the co-founder of Trident Growth Partners, a digital growth agency (acquired by Hawke Media). He has held digital commerce leadership roles at Talbots, Adidas, Reebok, and Vistaprint. Dan also was co-founder at eCommerce jewelry retailer Gemvara (acquired by Berkshire Hathaway).

Main Day One: Tuesday, August 13, 2024

11:40 AM Keynote Panel Discussion: Revolutionizing Retail: Practical Use Cases For Generative AI

AI is everywhere right now and definitely the talk of retail events, but what is actually working? Hear the ways in which AI is transforming the retail landscape and impacting this diverse group of retailers from personalized shopping experiences to dynamic visual merchandising. Discuss ideas for:

Evaluating where artificial intelligence makes sense across your company by doing a strategic assessment of your business
Instituting quick wins with easy to integrate solutions like chatbots and AI voice assistants
Finding places across your front and back office where AI might help create efficiencies (ie. Content writing, search algorithms, customer insights)
Looking at all forms of generative AI to see where you could be using different free programs to free up time

Check out the incredible speaker line-up to see who will be joining Dan.

Download The Latest Agenda