eTail East 2017

August 14 - 17, 2017

The Sheraton, Boston


 Greg Stuart
Greg Stuart Global CEO Mobile Marketing Association
Greg’s digital pedigree is that he is as old as ‘digital-dirt’, having his first ‘interactive’ job leading digital for the ad agency Young & Rubicam in 1993.  Since then, there have been nice successes, including an IPO and more.   But also a bunch of failures, some good idea’s badly done or just bad ideas to start. He currently serves as CEO for the Global trade-group the Mobile Marketing Association, which operates in 12 counties with 800 member companies, and  serving mostly  major marketers, such as P&G, Allstate, Coca Cola, Walmart, T-Mobile, 1800 Flowers and others.  MMA was a total reboot and is now 3x in revenue when he started.

MAIN CONFERENCE DAY THREE - Thursday, August 17th

10:50 AM Keynote: Mobile Marketing Trends To Watch