August 12 - 15, 2024
Boston Marriott Copley Place, MA
SMARTASSISTANT - Helping your customers choose products they'll love! SMARTASSISTANT is the globally leading technology for interactive product advice for online, mobile and the point-of-sale. SMARTASSISTANT communicates at the level of its users and puts needs instead of technical filters at the forefront. Similarly to consultative sales efforts, SMARTASSISTANT's product finders and interactive buying advice solutions take on the role of sales assistants in physical stores and advise on the best products and services for the customer's needs. The solution has wide application areas and is used by online retailers and brand websites. Among other successful companies, Canon, Mizuno and B&H Photo rely on SMARTASSISTANT technology and leverage it to improve the purchase decision confidence of shoppers and to bolster sales (avg. 30-70% increase in conversion).