August 11 - 14, 2025
Sheraton Boston, MA
Adam is the CEO & Co-Founder at Helix, a leading DTC sleep brand aiming to make sleep more personal. Prior to Helix, he worked at a brand incubator that specialized in B2C start-up brand building advising companies on strategy and marketing. Shortly thereafter he helped launch the CPG company Sheets Brand, a line of dissolvable oral energy and sleep strips, with brand endorsers and investors that included LeBron James, at which he was Head of Marketing & Business Development.
Check out the incredible speaker line-up to see who will be joining Adam.
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