Webinars

From Shopping Carts to Custom Builds: How to set up online payments with AI

From Shopping Carts to Custom Builds: How to set up online payments with AI

In this beginner-friendly webinar, we’ll show you how to set up ecommerce payment systems using AI — quickly, affordably and without the need for expensive developers. Whether you’re using a standard shopping cart like or a custom site, this session will help you get your payments live and running with ease. By the end of this session, you’ll have the knowledge and tools to set up ecommerce payments quickly, without the steep costs or long wait times.

Speakers:

  • Eric Lee, Product Advocate, Global Payments
  • Shane Logsdon, Senior Director, Product Management, Global Payments
Future-Proof Your Martech Stack: Building a Single Source of Truth for the Content Era

Future-Proof Your Martech Stack: Building a Single Source of Truth for the Content Era

The martech landscape is expanding rapidly — with more channels, more content, more teams involved, and more pressure to deliver faster. But many organizations still rely on disconnected systems, manual processes, and scattered information that slows work down and makes it harder to stay consistent. In this video, learn how to connect teams, tools, and content in one centralized system so your martech can scale efficiently, stay consistent, and adapt to what’s next.

Speakers:

  • Lynn Herman, ABM Marketing Manager, Canto
From Shelf to Screen: How to build a brand that shows up everywhere

From Shelf to Screen: How to build a brand that shows up everywhere

In this webinar, we'll share practical tips and effective examples to help you create a brand that feels clear, compelling, and consistent across every channel.

Speakers:

  • Sharon Werner, Founder and Creative Director, Werner Design Werks
  • Julie Kucinski, Founder, Pitchwell
  • Lynn Herman, ABM Marketing Manager, Canto
Response to Resolution: Rethinking AI’s Role in Customer Support

Response to Resolution: Rethinking AI’s Role in Customer Support

The chatbot era is over. The next evolution in CX is here – and it’s built around resolution. In today’s competitive landscape, eCommerce leaders are moving beyond response times and shifting towards real-time problem-solving. Join us to discover how forward-thinking brands are using AI resolution engines to anticipate and fix customer issues before they escalate – boosting CSAT and NPS, protecting margins, and scaling smarter to drive revenue growth.


Speaker: Sean Elias, Affiliate Marketing Manager, VOC AI

Consumer Goods: AI + Data Predictions 2025

Consumer Goods: AI + Data Predictions 2025

Join Snowflake and Edgewell’s leading experts in Consumer Goods to hear their predictions for the year about how industry leaders are leveraging AI and data to optimize supply chain, revenue growth management and campaign analytics. They will cover:

  • 2025 trends and predictions to watch for in Consumer Goods
  • Best practices and practical advice from industry leaders on ways to set up a solid data foundation
  • How brands can leverage generative AI capabilities to better serve customers while maintaining the human touch and personal connections
Why Measurable Out-of-Home Advertising Is the Missing Piece to your DTC Marketing Mix

Why Measurable Out-of-Home Advertising Is the Missing Piece to your DTC Marketing Mix

DTC marketers are experiencing rising CAC and lower ROAS by only investing in digital marketing channels to promote their products. Finding ways to tell their story in the real world is a competitive advantage for better ROI and sales. This 51-minute video goes in depth on how to execute an effective Out-of-Home Advertising strategy by relying on experts. You'll also learn how OOH is measurable and how to apply those analytics to your overall marketing goals.

Speakers:

  • Greg Wise, Cofounder and Chief Customer Officer, Onescreen.ai
  • Cam Bush, Head of Advertising, HexClad 
Accelerate Retail Express: Building Your Enterprise Data and AI Strategy

Accelerate Retail Express: Building Your Enterprise Data and AI Strategy

Complexity is commonplace when it comes to the data estates in the Retail and Consumer Goods industry. Learn about how industry leaders are simplifying their data foundations, scaling with data collaboration and native applications, and accelerating with AI. Hear directly from industry executives on what’s top of mind and what to watch out for in 2024. And see live demos that showcase how customers are leveraging Snowflake’s latest capabilities and what that means for their businesses. In this truncated version for Accelerate Retail, we've curated the following topics:

  • Retail and consumer goods state of the union
  • Accelerate AI success
  • Executive panel with Kraft Heinz, Microsoft, and Cybersyn
Unraveling Policy Abuse: Global Merchant Trends and Solutions

Unraveling Policy Abuse: Global Merchant Trends and Solutions

Key Takeaways:

  • Taking a deep dive into how the cost and impact of policy abuse is pervasive and spread across the customer lifecycle
  • Understanding merchants’ first line of attack when addressing the problem of policy abuse
  • Using Machine Learning and automation to distinguish between a trusted customer and a bad actor

Speakers:

  • Jeff Otto, Chief Marketing Officer, Riskified
  • Chris Rand, Content and Research Director, eTail Insights