Adriana Fudala

VP, Marketing Clarks Americas, Inc.

Adriana is a passionate marketer with over ten years of leadership experience across multiple global consumer brands and a dedicated focus on building and motivating highly effective teams. Adriana is currently the VP of Americas Marketing at Clarks overseeing commercial and consumer activities for the US, Canada and Latin America. She has been with the brand since 2019 when she was brought on to grow their Ecommerce Marketing team to support the rising digital business.

Prior to Clarks, Adriana spent seven years at Puma, where she held several roles across the US marketing team, focused on Ecommerce growth, alignment across digital channels and rebuilding D2C traffic-driving initiatives. Adriana also spent 3 years at Timberland supporting their Ecommerce and Retail channels. Adriana specializes in working at highly matrixed global organizations, driving commercial growth and building brand strategy in market.