Sarah Stalnecker leads Consumer Analytics at New Balance Athletics, Inc, where she oversees site and marketing analytics along with the consumer data platform. Her team is responsible for understanding the consumer and their journey in order to identify and implement processes and capabilities to transform data into meaningful and actionable insights –enabling data driven strategies and plans. Sarah has +15 years of experience in marketing and analytics with previous roles at Anheuser-Busch and Luxottica.
Check out the incredible speaker line-up to see who will be joining Allison.
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