Barbara Hagen

VP, Sales & Marketing ThriftBooks

Barbara Hagen is a senior marketing executive with a track record of success at Fortune 100 companies spanning the retail, CPG, and tech industries including key marketing positions at Johnson & Johnson, Best Buy, Target, and Microsoft.  She has over 16 years of experience in retail and consumer marketing/brand strategy, multichannel marketing and analytics, consumer insights, and media and communications.  She has an undergraduate degree in marketing from Syracuse University, an MBA in international marketing from NYU’s Stern School of Business, and an MS in data analytics, also from NYU’s Stern School. Originally from the East Coast, Barbara kept moving west, living in Minneapolis for several years and now currently lives in sunny Seattle (yes, for three months) with her husband, twin teenage girls, 10-year-old acting son, and their two kittens, Bubbles and Bella.