Breanna Hughes

Co-Founder & COO Bird&Be

While spending her career solving problems with technology, Breanna endured the disconnected, broken user experience of fertility care firsthand after four years of recurrent pregnancy loss and failed IVF cycles. Now, she’s committed to using her tech skills to break down the barriers to accessing fertility care at home. Through her own fertility journey, she discovered how important early screening can be, and how early intervention as a result can be a game-changer for many. Now in her third round of IVF, Breanna has a deep understanding of the full-time commitment that fertility treatments require, and is determined to help alleviate as much of the burden as possible to help parents-to-be focus on the things that matter most.

Monday, August 10: Summit Day

3:15 PM Loyalty: Fireside Chat: Supercharging Your Reach with High-Value Content Marketing and Forward-Worthy Newsletters

In today's crowded digital landscape, brands need content that doesn't just inform but inspires shares, saves, and subscriptions to cut through the noise and amplify reach. High-value content marketing paired with forward-worthy newsletters builds loyal audiences who actively spread your message, driving organic growth without endless ad spend. In this fireside chat, Breanna Hughes, Co-Founder & COO of Bird&Be reveals her playbook for crafting magnetic content, curating must-forward newsletters, and turning one-way broadcasts into powerful, audience-fueled distribution engine.

Exploring how high-value, story-driven content and expert insights can position your brand as a must-read authority
Leveraging platforms like Substack to build direct, loyal audiences and create subscription-based or exclusive newsletter communities
Crafting engaging, segmented newsletters that deliver personalized tips, product updates, and behind-the-scenes content
Measuring success and optimizing your strategy for maximum open rates, clickthroughs, and long-term customer engagement

Check out the incredible speaker line-up to see who will be joining Breanna.

Download The Latest Agenda