Cassidy Cooper

Social Media and Influencer Manager EyeBuyDirect

Cassidy Cooper is the Social Media & Influencer Manager at Eyebuydirect. Over the last four years, she has built up their influencer program from scratch using multi-prong approaches to harness the innovative & engaging environment of social commerce. Cassidy and her team have led Eyebuydirect to double its social media following to 1.5 million, maintain the highest engagement rate in the industry and cultivate communities through mutually beneficially collaborations.

Cassidy has many years of experience in accelerating brand marketing strategies through content, social media, influencer, events and partnerships for global corporations & initiatives.