Dan is the founder and CEO of Vendry, the agency matchmaking platform that has helped over 1,000 brands — including Shopify, Coca-Cola, Columbia Records, and Burt's Bees — find the right marketing partner from a vetted network of 4,000+ agencies, with an average turnaround of just 10 days. Since founding the company in 2023, he has grown Vendry into a seven-figure business by flipping the traditional agency search model: free for brands, managed end-to-end, and built on real performance data rather than directories and reviews.
Dan also publishes Case Studied, a B2B marketing newsletter read by more than 41,000 marketers, which breaks down the campaigns and growth strategies behind the world's most interesting brands. Before Vendry, he held growth and marketing roles at various startups and high-growth companies.
Tuesday, August 11
5:20 PM Track 2: Panel: Bridging the Brand/Performance Divide: Maintaining Authenticity While Scaling Marketing Efforts for High-Impact Growth
As brands scale, maintaining authenticity while driving growth can become a delicate balance. This panel will discuss how marketers can bridge the gap between brand and performance by staying true to core values, empowering authentic teams, and fostering sustainable, long-term impact.
- Documenting and consistently revisiting core brand values to ensure all creative efforts align with the brand’s authentic mission during scaling
- Balancing transparency with your audience by sharing behind-the-scenes stories and challenges to maintain genuine connections
- Empowering teams and hiring talent who deeply embody and reflect your brand culture to keep the authenticity intact as you grow
- Scaling thoughtfully with a focus on sustainable growth that preserves quality, creativity, and the essence of the brand to drive long-term impact
Check out the incredible speaker line-up to see who will be joining Dan.
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