Elina Vilk
President & Chief Business Officer David’s Bridal
Monday, August 10: Summit Day
8:05 AM AI & the Customer Journey: C-Level Chat: Raising the Bar: Practical Strategies for Retail Leadership to Drive AI Adoption, Team Readiness, and Responsible Governance
Retail leaders face mounting pressure to harness AI for competitive advantage, from personalizing bridal experiences to streamlining supply chains, yet many struggle with team buy-in and governance risks. David's Bridal C-level executives are raising the bar by embedding AI into wedding planning touchpoints while ensuring ethical data use and workforce upskilling. In this C-Level Chat, Elina Vlik from David's Bridal shares practical strategies for accelerating AI adoption, preparing cross-functional teams, and establishing responsible frameworks that deliver bridal magic without compromising trust or compliance.
- Driving AI adoption with clear business goals and a focused, phased implementation plan
- Enhancing team readiness through targeted training on AI tools, data literacy, and change management
- Streamlining operations by integrating AI insights into decision-making and customer engagement workflows
- Building flexible governance structures that balance innovation with practical compliance and risk management
Check out the incredible speaker line-up to see who will be joining Elina.
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