Eric Sheinkop

CEO The Desire Company

Entrepreneur, acclaimed author, and tech innovator, Eric Sheinkop builds 21st-century solutions for antiquated industries ripe for change. Sheinkop has helped shape the future of Entertainment Marketing through two decades of innovation blending music, video, brand marketing, and tech. After selling a stake in his last company to Coca-Cola, Sheinkop established The Desire Company -- a community of experts who help educate shoppers about the products they’re buying through video reviews, how-to’s, and classes. Sheinkop's accolades include being featured in Billboard's "30 Under 30” and Crain’s “Tech 50” list. Awards include Cannes Lions, CLIO, LIA, and an Emmy.