Evie Ryder

Director, Digital & Content The Paper Store

Evie is currently overseeing digital and content strategy at The Paper Store. In her role, she leads performance marketing, organic social media, events & activations, influencer marketing, and all facets of digital content—driving growth and engagement across multiple consumer touchpoints. Before joining The Paper Store, Evie built a strong foundation on the agency side, partnering with clients across B2B, DTC, and Retail Media Network sectors. Her cross-industry experience gives her a deep understanding of how to blend data, creativity, and channel strategy to deliver results.