Jason is currently GM of eCommerce at Michaels, where he is part of a great leadership team driving significant growth for the business. After graduating from MIT Sloan with his MBA, Jason has spent the last decade working in Retail Strategy Consulting for Deloitte and in Category Management at Wayfair. Jason also loves to teach and has been on the faculty of Columbia, UPenn, Boston University, and currently at Hult International School of Business where he teaches courses in eCommerce and Data Visualization.
Tuesday, August 11
12:10 PM Main Stage: Keynote Panel: Scaling the Human Touch: Blending Technology and Authenticity to Connect at Scale
As brands scale across more channels and touchpoints than ever before, the challenge is maintaining authentic, human connections while still leveraging the technology needed to grow. In this keynote panel, explore how companies are using data, automation, and digital tools to deliver personalized experiences while preserving the genuine brand voice and emotional
- Leveraging technology to deliver personalized and consistent experiences while maintaining a genuine brand voice
- Humanizing digital interactions to foster trust and emotional connections at every customer touchpoint
- Integrating user-generated content and real customer stories to strengthen authenticity at scale
- Balancing automation efficiency with empathetic, value-driven engagement to ensure lasting relationships
Check out the incredible speaker line-up to see who will be joining Jason.
Download The Latest Agenda