Jeff has been with Lumens.com for ~6 years and began with
the company by managing website content, then later SEO and Google Shopping
campaigns. He comes from a background in Marketing and Information Systems,
which has allowed him to find a happy medium between digital marketing
must-haves and the comprehension of various business systems. As the manager of
SEO, he is responsible for maintaining organic rankings in a highly competitive
vertical that includes such online stores as Wayfair, Home Depot and Lowe’s, as
well as many mid-level retailers. Through a combination of technical improvements
and a desire to deliver the highest quality content to the customer, Lumens has
found a sweet spot for success. Today, after an acquisition by YDesign Group
(YLighting, YLiving) in 2016, he is joined by a team of expert digital
marketers executing on various organic and paid search strategies.
Check out the incredible speaker line-up to see who will be joining Jeff.