Content generation is a huge use case for Generative AI. All retailers should be harnessing this technology to help them write tailored content, efficiently and at scale. But there are pitfalls when using this technology too. Join this session to hear about how one retailer is taking advantage of this game changing opportunity.

• Enhancing personalization by generating tailored product descriptions and marketing materials based on customer data.
• Implementing AI tools increases efficiency, allowing for rapid production of high-quality content with fewer resources.
• Improving accuracy in product recommendations and search results, enhancing user experience and conversions.
• Ensuring consistent messaging across channels while adapting to trends and customer feedback in real-time.

At eTail’s C-Suite Retreat, you will be surrounded by senior level retail peers who want to meet for “Open Innovation. Hear a keynote panel discussion followed by interactive roundtables where executives can exercise their minds, build a brain-trust, and leverage those who truly have their pulse on the future of retail. Together, discuss retail’s current environment, and where you think areas of growth (or decline!) may be. Validate your ideas. Inspire others. Discover partnering opportunities. Get an “outside-in” unique point of view to discover diverse thinking that can transform your mindset—for both you and your business.