Jim Edgett is a digital-first marketing executive with an agency-centric background where he consulted to Fortune 50/500 clients including Walmart.com®, Marriott, Best Buy™ and more on their use of digital technology to drive new customer acquisition and optimize media investments. Currently, he is the Head of Integrated Marketing at GameStop® where he sets the strategy and guides the team responsible for identifying, activating and endearing new customer audiences in support of the enterprise’s go-to-market efforts.
Jim graduated Suma Cum Laude from Arizona State University's MBA program, with a focus on data-driven Marketing. When Jim is not helping leading brands compete in today's always-connected economy, he can be found coaching baseball, training for a marathon or playing golf. Jim has two sons, who keep him busy, and is married to his lovely wife Julie, and they all reside in Frisco, TX.
Check out the incredible speaker line-up to see who will be joining Jim.