Jim Edgett

Head of Integrated Marketing Gamestop

Jim Edgett is a digital-first marketing executive with an agency-centric background where he consulted to Fortune 50/500 clients including Walmart.com®, Marriott, Best Buy™ and more on their use of digital technology to drive new customer acquisition and optimize media investments.  Currently, he is the Head of Integrated Marketing at GameStop® where he sets the strategy and guides the team responsible for identifying, activating and endearing new customer audiences in support of the enterprise’s go-to-market efforts. 

Jim graduated Suma Cum Laude from Arizona State University's MBA program, with a focus on data-driven Marketing. When Jim is not helping leading brands compete in today's always-connected economy, he can be found coaching baseball, training for a marathon or playing golf.  Jim has two sons, who keep him busy, and is married to his lovely wife Julie, and they all reside in Frisco, TX.