eTail Boston 2019

August 19 - 22, 2019

The Sheraton, Boston

Katherine Bahamonde Monasebian, Chief Digital & Technology Officer, EVP at Barneys New York
Barneys New York Logo

Katherine Bahamonde Monasebian

Chief Digital & Technology Officer, EVP
Barneys New York

Check out the incredible speaker line-up to see who will be joining Katherine.

Download The Latest Agenda

Day 2: Digital Growth And New eCommerce Experiences - Wednesday, August 21st, 2019

Wednesday, August 21st, 2019

11:45 AM Keynote Fireside Chat: Personalized Digitization—Barneys New York As A Creative Venue For Immersive Retail

Barneys New York is a leader in innovative fashion and retail experiences. With a legacy of discovering some of fashion’s biggest names, the globally renowned multi-channel retailer is dedicated to identifying the newest trends in luxury. This keynote will address Barneys’ continued growth, as it evolves as a creative venue for experiential retail, supported by rich editorial content, advanced data-driven personalization, and cross-channel collaborations like thedrop@barneys and The High End. Join Katherine as she discusses Barneys New York’s approach to marrying the online and physical retail experience, customer segmentation, and further expansion into key international markets.

Our Sponsors: