Madan Bharadwaj

Madan Bharadwaj

Founder & CEO M-Squared
Madan Bharadwaj

Madan Bharadwaj is an advanced marketing measurement expert with over 15 years of experience and four attribution startups. He has pioneered innovations like multi-touch attribution and incrementality testing, helping marketers move beyond last-click models.

As the founder of M-Squared, Madan champions a methodology-agnostic approach to media attribution, offering the industry's first advanced attribution masterclass. Through the M-Squared marketplace, he connects brands with high quality attribution talent and services, enabling smarter media investment decisions.

Wednesday, August 12

2:25 PM Track C: Acceleration Workshop #1 Hosted by M-Squared

Acceleration Workshops will be interactive, hands-on sessions where attendees will work side-by-side with leading solution providers to tackle real-world ecommerce challenges and fast-track digital growth. Participants will roll up their sleeves for live demos, guided tool exploration, and collaborative problem-solving, gaining practical skills they will be able to immediately apply to their business. Expect a high-energy environment designed to spark fresh ideas, streamline workflows, and accelerate the path to ecommerce success.

Check out the incredible speaker line-up to see who will be joining Madan.

Download The Latest Agenda