Madeline Eiler

Director of Digital Product Blueland

Madeline Eiler is an experienced eCommerce Product Leader with a track record of driving growth, optimizing digital experiences, and leading high-performing teams. As Director of Digital Product at the fast-growing eCommerce startup Blueland, she spearheads product strategy and agile delivery to boost conversion and create long-term, loyal customers. With a background in mission-driven D2C brands, Madeline excels at developing lean product roadmaps, improving conversion funnels, and scaling digital operations. She is passionate about building customer-centric experiences and fostering team excellence. In addition to her leadership in product management, she enjoys tackling complex merchandising challenges with first-principles thinking and data-driven decision-making.

Monday, August 11: Loyalty Summit

4:00 PM LOYALTY: Panel Discussion: The Power of Subscription Models

Subscription models have revolutionized the way businesses operate, offering a predictable revenue stream and fostering long-term customer relationships. By leveraging recurring payments, companies can enhance customer engagement, reduce acquisition costs, and increase customer lifetime value, leading to sustainable growth and profitability. This panel will explore the strategic advantages of subscription models, including their ability to drive loyalty, provide valuable customer insights, and facilitate scalable business expansion in today's competitive market. Expect to hear how to: 

  • Unlocking recurring revenue streams through innovative subscription offerings.
  • Enhancing customer loyalty and lifetime value with personalized subscription services.
  • Streamlining operations and reduce churn with data-driven subscription strategies.
  • Leveraging subscription models to create consistent and predictable cash flow for growth.

Check out the incredible speaker line-up to see who will be joining Madeline.

Download The Latest Agenda