Maya Gumennik

Head of Marketing, SmarterTravel TripAdvisor

Maya Gumennik is a profit driving, number crunching, culture building, leader of analytical marketing teams.  She is Head of Marketing for SmarterTravel, a subsidiary of TripAdvisor. In this role, Maya oversees Search Engine Marketing, Search Engine Optimization, Paid Social Channels, Affiliate Deals, E-mail, Sweepstakes, Influencer, and PR  programs across 10 TripAdvisor subsidiary brands. Prior to TripAdvisor, Maya’s career spanned across global engagements in management consulting and private equity consulting.  Maya changed majors 5 times in college, but in the end holds a BA in Economics from Harvard University, and an MBA from Harvard Business School.