Meenakshi Lala

Meenakshi Lala

Chief Executive Officer Urban Stems
Meenakshi Lala

Meenakshi Lala is the CEO of UrbanStems, a premium online floral company known for its exquisite designer bouquets, best-in-class customer service, and fast nationwide delivery. Meenakshi was promoted to the role of CEO in November 2023 after successfully expanding the company's supply chain and fulfillment as COO.

Prior to UrbanStems, Meenakshi's 20+ year career in luxury retail and ecommerce included leadership positions working with brands like Alice + Olivia, Elie Tahari, Juicy Couture, Herve Leger, BCBG and more. Meenakshi was born and raised in India, where she studied business management and electronics engineering before moving to the U.S. in 2002.

Meenakshi is based in NYC. Outside of work, she is a mom, a passionate traveler, loves cooking, and is a trained classical Indian Kathak Dancer

Tuesday, August 11

2:30 PM Track E: C-Suite Retreat Panel & Roundtables

At eTail’s C-Suite Retreat, you will be surrounded by senior level retail peers who want to meet for open innovation. Hear a keynote panel discussion followed by interactive roundtables where executives can exercise their minds, build a brain-trust, and leverage those who truly have their pulse on the future of retail. Together, discuss retail’s current environment, and where you think areas of growth (or decline!) may be. Validate your ideas. Inspire others. Discover partnering opportunities. Get an “outside-in” unique point of view to discover diverse thinking that can transform your mindset—for both you and your business.

Wednesday, August 12

9:35 AM Main Stage: Keynote Panel: Power Partnerships: Leveraging Brand Collaborations and Influencer Relationships to Spark New Growth in eCommerce

Brand collaborations and influencer partnerships are exploding as ecommerce growth engines, turning one-off endorsements into sustained revenue streams through authentic storytelling and co-created experiences. Yet success demands strategic alignment, performance tracking, and seamless integration across marketing, product, and supply chain teams to avoid hype without ROI. In this keynote panel, growth leaders unpack how to identify power partners, negotiate win-win deals, and scale influencer relationships that ignite customer acquisition, loyalty, and category dominance.
  • Building cross-brand collaborations that enrich customer value and expand market reach
  • Partnering with influencers to create authentic content that drives engagement and sales
  • Integrating shoppable social media and creative campaigns to foster discovery and instant conversion
  • Cultivating long-term relationships through co-branded experiences and community-driven initiatives

Check out the incredible speaker line-up to see who will be joining Meenakshi.

Download The Latest Agenda