Meredith English Holder is CEO of Fracture, a premium direct-to-consumer brand of frameless glass photo prints expanding across wholesale and retail. She joined in 2024 to lead the company's next chapter of growth. Before Fracture, Meredith held leadership roles at Crocs, HEYDUDE, and Daily Harvest, and advised early- and growth-stage consumer companies. She began her career at L.E.K. Consulting in the Retail & Consumer Products practice. Meredith holds a BS in International Business & Finance from Georgetown University and an MBA from Harvard Business School, where she was a Baker Scholar. She lives in Massachusetts with her family.
Tuesday, August 11
5:00 PM Track B: Panel: The New Era of Storytelling: How Content and Creativity Are Powering Brand Engagement
In today’s crowded digital landscape, content is no longer just marketing—it’s the heartbeat of brand identity and customer connection. This session explores how leading brands are combining data-driven insights with creative storytelling to craft meaningful experiences, inspire loyalty, and convert audiences into communities. From shortform storytelling to longterm creative strategy, discover how brands are redefining what it means to truly connect through content.
- Exploring how brands are using authentic storytelling to deepen emotional connections and build lasting communities.
- Blending content and creative strategy to engage audiences, strengthen loyalty, and drive measurable impact.
- Experimenting with emerging formats—from short form video to immersive experiences—that transform how consumers connect with brands.
- Balancing art and analytics to ensure storytelling stays both inspired and performance driven.
Check out the incredible speaker line-up to see who will be joining Meredith.
Download The Latest Agenda