As economic pressures and digital transparency continue to shape consumer behavior, businesses must adapt by implementing dynamic discounting strategies that meet evolving demands. This keynote panel will explore the latest trends and actionable strategies in dynamic discounting, from time-based promotions to personalized offers, helping marketers navigate the complex landscape of consumer expectations and drive sales in a highly competitive market. Expect to learn how to: 

·      Leverage real-time data to offer personalized, time-sensitive discounts that drive immediate action.

·      Implement flexible discount structures based on customer behavior, order value, or loyalty status.

·      Automate discount triggers to streamline the customer experience and boost conversion rates.

·      Continuously analyze discount effectiveness to ensure profitability and long-term customer