Michael Brister

SVP, Consumer & Brand Marketing Ideal Image

Michael Brister is a seasoned marketing executive with extensive expertise in customer relationship management (CRM), predictive technologies, integrated marketing campaigns and quantitative analysis. He is currently the Senior Vice President of Consumer and Brand Marketing at Ideal Image where he is responsible for leading cross-functional projects to drive organizational change and customer lifetime value. He joined the company in 2019 after serving as Head of CRM at Amazon’s fashion subsidiary, Shopbop. Prior to Amazon, Michael lead CRM at some of the world’s most recognized luxury brands including Michael Kors, Louis Vuitton and Coach.

Michael received his Bachelor of Arts in Comparative Literature at George Washington University, and his Masters of Science in Information & Digital Resource Management from Columbia University.