Sara Panton, co-founder and CEO of Vitruvi, discovered her affinity for scent while in medical school, after discovering the powerful effects that scent has on the limbic system. This discovery, layered with her love of culture and natural medicine, inspired Sara to reframe her own self-care practices in a natural way. From there, she went on to found Vitruvi with her brother Sean, with the intention of helping other women create daily rituals centered around scent—ones that encouraged them to take a moment for themselves. Now, at the age of 28, Sara is involved at every level of the business, whether it’s product sourcing, packaging, directing photo shoots, connecting with retailers, or meeting with media across the continent.
Check out the incredible speaker line-up to see who will be joining Sara.
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