Serhad Doken

Serhad Doken

Chief Technology Officer Adeia
Serhad Doken

Serhad Doken is responsible for the technology research strategy and advanced R&D projects. Mr. Doken previously was the Executive, Director of Innovation & Product Realization at Verizon where he drove new 5G and mobile-edge computing powered services for consumer and enterprise businesses. Prior to Verizon, Mr. Doken was VP, Innovation Partners at InterDigital focused on technology strategy and external R&D projects and partnerships. Prior to InterDigital, Mr. Doken worked on emerging mobile technology incubation at Qualcomm. Prior to this, Mr. Doken held positions at Cisco Systems, Nortel Networks and PSI AG.

Mr. Doken is an inventor on 100 granted patents and 263 published patents. Mr. Doken has a Computer Engineering degree from Bosphorus University and has completed the M&A Executive Education Program at The Wharton School and the New Ventures Executive Education Program at Harvard Business School.

Monday, August 10: Summit Day

1:50 PM Search: Panel: Get AEO-Savvy: Unlocking the Secret to AI-Powered Search Success

AI-powered search is rapidly shifting from links and lists to direct answers, demanding new ways for brands to stay visible when algorithms do the talking. Answer Engine Optimization (AEO) is emerging as the playbook for structuring content, data, and experiences so AI agents can easily understand, trust, and surface your brand. In this panel, search innovators break down what it takes to get AEO-savvy—from optimizing for answer boxes and chat responses to building the technical and content foundations that future-proof your discoverability.
  • Optimizing content for AI-driven answer engines like ChatGPT, Perplexity, and Google's AI Overviews
  • Automating metadata and schema markup updates to ensure accurate, comprehensive AI-friendly product listings
  • Utilizing predictive analytics to anticipate trends and keep content fresh and relevant for generative search engines
  • Monitoring and optimize for AI-generated summaries to secure brand attribution and increase visibility in voice and chat-based shopping

Check out the incredible speaker line-up to see who will be joining Serhad.

Download The Latest Agenda