Brandwatch and Falcon help over 7,500 of the world’s most admired companies to understand and engage with customers at the speed of social. Brandwatch and Falcon.io merged in June 2021 to form an integrated social business that is part of the Cision family. Together, they offer a connected suite of best-in-class solutions that enable smarter decision-making and streamlined workflows at every customer touchpoint. Their products and services combine social, online and digital marketing intelligence to inform winning, data-driven strategies. Brandwatch is the world's pioneering digital consumer intelligence suite. It includes the core AI-powered consumer intelligence and reporting platform, Brandwatch Consumer Research, and leading content marketing platform BuzzSumo.