As a vendor, it can sometimes feel like there are a million events all vying for your attention. However, not all ecommerce conferences are created equally and sorting the wheat from the chaff can be a challenging endeavor.

Packing up your wares and trekking across the country is no mean feat and you need to be confident that the event you’re going too is best placed to expose your brand to a new audience of potential customers. Footfall is only part of the story – you need to know the people those feet belong to are engaged, looking for innovative solutions, and have the ability to make or influence decision making.

In case you’re still making your mind up, here are six top reasons eTail Boston 2022 is the best event for your brand.

#1 The Audience

It’s hard to imagine now that eTail Boston started off with just 100 people in a conference room engaging with each other of the future of ecommerce. Today, we host 12500 senior level ecommerce executives who share in inspiration, learning, and development. These people are best placed to engage with your brand and be exposed to what you can do for their business and their careers.

#2 Networking

Gone are the days of stuffy people in suits swapping business cards over bad coffee and sandwiches in dark and cold conference centers.

The eTail Boston experience transforms networking into a fun social activity. You can meet new people at our fully stocked cocktail bar and thrash out the debates of the day over the finest quality catering. Informal non-content activities, such as mixology classes, wine tasting, and private dinners with world class chefs, all serve to create a relaxed atmosphere where new bonds of business can be forged.

#3 Seniority or the Audience and Speakers

Our speakers are some of the most sought after in ecommerce and can all be found in the IR top 500.

For 22 years, the most recognized C-Level executives from the most highly respected ecommerce brands have been making the journey to eTail to discuss their ideas and strategies. We work with our speakers to research and explore the hottest topics in the business right now and make sure the content guests are exposed to is the most salient and actionable for their place in the industry.

#4 The eTail Brand and Reputation

The eTail brand is synonymous with cutting edge content and a focus on innovative research-based insights.

eTail Boston 2022 will represent our 23^rd year putting on this show and, during those decades, we’ve built a reputation for the quality of our content and the opportunities our events offer business leaders. Our teams spend the eleven months between events researching the very latest omni-tactics and turning them into key insights to pass on to our guests.

#5 The Location

August in Boston is an amazing time, and our guests love the fun city atmosphere eTail calls home. We take full advantage of the first-class facilities on offer and tailor our activities to make the most of every square inch of this incredible city.

Our base of operations in Boston also helps us attract our Northeastern PDS who continue to make up most of our audience.

#6 Bringing the Fun!

As we mentioned before, eTail isn’t about stuffed shirts and boring blazers, but rather about creating amazing social experiences where business can get done in a fun and relaxed atmosphere.

Once the business is over for the day, however, the fun can really begin. With a selection of fine dining experiences, parties and disco nights to attend, and our amazing staff on hand to make sure everything runs without a hitch, you can choose your poison, have an amazing meal, and dance the night away – before starting it all over again tomorrow.

Final Thoughts

As you can see, eTail West is the premium ecommerce event your brand needs to send you business into the stratosphere. Whether it’s getting the inside scoop on the latest technology supercharging online retail or simply increasing your visibility and gaining a competitive edge through our incredible insights, you can be sure attendance will have nothing but positive outcomes for your brand.

If you’re interested in your brand becoming part of the eTail Boston family, get a sponsorship quote today.

eTail Boston 2022 is being held at The Sheraton Boston, MA from August 08 to 10. Download the agenda for more information and insights.