eTail Boston 2019

August 19 - 22, 2019

The Sheraton, Boston

Allie Donovan, Senior Director of CRM & Retention at Boxed
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Allie Donovan

Senior Director of CRM & Retention

Check out the incredible speaker line-up to see who will be joining Allie.

Download The Latest Agenda

Day 1: Always On: Omni-Channel And The Connected Customer - Tuesday, August 20th, 2019

Tuesday, August 20th, 2019

4:35 PM eTail Conversation: How Supercharged Data Is Creating Super VIP Loyalty Programs

Customers want to readily connect with their favorite brands. So which digital tools are you using that assess your top data to create seamless experiences and ensure loyalty? More over, is your loyalty program stale? Learn from this panel to go beyond discounts to make loyalty fun, and drive customers to buy:
• Using AI-infused data to mold new loyalty marketing strategies
• Focusing on better targeted messages based on segmentation
• Deploying loyalty messages across email and social media 
• Creating a loyalty ecosystem: What exclusive offers and early access opportunities customers are now flocking to

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