Dylan Jones | eTail Boston

Dylan Jones

Chief Marketing Officer Podium Nutrition

Dylan Jones is the CMO of PODIUM Nutrition, an omni-channel modern sports nutrition brand, as well as the Founder of Buddies Snacks Company, set to launch very soon with Buddies Gum. Prior to these ventures, Dylan owned and operated a digital marketing agency and SaaS platform development shop for clients that ranged from D2C brands, SaaS platforms and home service industry giants. Dylan cut his teeth in the action sports and the start-up scene in San Diego, CA, primarily in operations, before switching to marketing and leveraging his creative background. As a high school dropout/musician turned entrepreneur (as well as being a husband and father of 5), Dylan has a heart for grit, authenticity and incredibly driven founders, brands and leaders.

Pre-Summit Day, Monday, August 11: Loyalty & Customer Retention

1:20 PM LOYALTY: Keynote Fireside Chat: Providing REAL Value Through SMS Customer Relationships

In this session, learn how one retailer is successfully leveraging the intimacy and immediacy of SMS to create highly targeted, value-driven interactions. Find out their tips and tricks for increased conversion rates using this channel. Leave with fresh ideas for:

  • Segmenting your audience to send targeted impactful messages that resonate with specific customer needs
  • Personalizing SMS messaging to deliver relevant offers and content based on customer behavior
  • Using SMS to provide exclusive, time-sensitive deals that drive immediate action and engagement
  • Building trust by using SMS for valuable updates, reminders, and customer service interactions

Check out the incredible speaker line-up to see who will be joining Dylan.

Download The Latest Agenda