Elizabeth Drori
Chief Marketing Officer Kizik
Elizabeth Drori is Chief Marketing Officer at Kizik, the leader in hands-free footwear. She is responsible for developing and executing Kizik's global brand strategy, leading marketing efforts across all consumer touchpoints, and driving the e-commerce business. Drori has a track record of guiding retail organizations and leading successful marketing efforts for global, omnichannel brands. Prior to Kizik, Drori was Chief Marketing Officer and GM of Ecommerce at Sperry, where she played a pivotal role in repositioning the brand and driving cultural relevance through partnerships and activations. Before that, Drori headed up marketing for Walmart's fashion business and held roles at Converse and Boston Consulting Group, where she was a senior marketing leader and consultant, respectively. Drori received her MBA from Harvard Business School and lives in Newton MA.
Tuesday, August 12
8:35 AM Keynote Fireside Chat: Beating the Competition: Winning on the Basics of Product, Price and Convenience
By offering high-quality products, implementing strategic pricing strategies that resonate with consumers, and providing seamless convenience through streamlined experiences, retailers can differentiate themselves and attract loyal customers. This keynote fireside chat will explore how companies can leverage these core elements to outperform their competitors, drive customer satisfaction, and ultimately thrive in a rapidly evolving market. Elizabeth Drori from Kizik will walk us through how her and her team are:
- Focusing on innovation and quality to differentiate your offerings, ensuring they meet customer needs better than competitors
- Making sure you are meeting your customer across all parts of the customer journey in a convenient way
- Fostering strong relationships through personalized marketin and responsive customer service to build brand loyalty and repeat business
Check out the incredible speaker line-up to see who will be joining Elizabeth.
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