Parinda Muley

VP, Innovation & Business Development Macy's

Parinda Muley is currently the VP of Business Development at Macy’s Inc.  In this role, she leads innovation and strategic development, primarily focusing on driving initiatives that create new revenue streams, deliver exciting in-store experiences, and increase customer engagement.  Most recently, Parinda spearheaded the launch of The Market @ Macy’s, Macy’s retail-as-a-service platform and Macy’s Style Crew, Macy’s micro-influencer program.    Prior to joining Macy’s, Parinda spent most of her career in the media space, leading digital business development at Time Inc. and MSNBC Interactive.  She also spent several years with Mitchell Madison Group, a strategy consulting firm, with a concentration in media and publishing industries. Parinda graduated from The University of Chicago with a BA in Economics and South Asian Studies and earned her MBA from The Wharton School of Business.