eTail Boston 2019

August 19 - 22, 2019

The Sheraton, Boston

Rachel Golden, Marketing Director at Kith Treats
Kith Treats Logo

Rachel Golden

Marketing Director
Kith Treats

Check out the incredible speaker line-up to see who will be joining Rachel.

Download The Latest Agenda

Transform CONTENT Summit - Monday, August 19th, 2019

Monday, August 19th, 2019

10:50 AM Cult Brand Panel Discussion: 5 Tips And Tricks And Content Tricks To Engage Fans And Build A Cult Following

A cult brand has such a loyal customer base that it promotes a fanatical spirit. A cult brand has customers who truly feel a part of a brands’ success and loyalists feel a sense of ownership or vested interest in it. Join the executives from these wildly popular brands to learn tips and tricks as to how to bolster said fanatical spirit:
• How showcasing a lifestyle leads to engagement and sales
• Filming in-studio and on a budget—how to produce content quickly and cheaply
• Showcasing UGC and building communities to share how to use product 
• Retaining the right influencers and ensuring there is no overlap with other brands

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