Tim Hartley
VP of Business Development Webbula
Tim Hartley is Vice President of Business Development at Webbula, a leading B2C profile enrichment and email hygiene solution. For nearly a decade, Tim has crafted data strategies that help leading brands deepen customer relationships and achieve growth with less reliance on discount-driven tactics.
Tim’s expertise bridges the technical and strategic sides of identity resolution and email deliverability, resulting in innovative approaches to translating clean, complex, relevant data into highly personalized and context-driven marketing initiatives.
His insights empower organizations to build reliable email communication channels that optimize customer engagement, ensure compliance, and build brand trust in an evolving digital landscape.
Tim is passionate about mentoring new talent, exploring emerging technologies, and fostering long-term partnerships. When not innovating in the marketing space, he enjoys spending time with his family, yelling at clouds, and staying up to date on key dividend stocks.
Monday, August 11: Loyalty Summit
8:50 AM LOYALTY: Kickoff Of Interactive Roundtables
Table 1: Let the Customer Lead: Shifting from Campaigns to Moment-Based Engagement
For years, brands have tried to steer the customer journey through predefined campaigns and static funnel stages. But in today’s landscape, consumers expect more. The journey is no longer something brands own—customers are in control, shaping their paths in real time based on needs, preferences, and behaviors.
Leading retailers and e-commerce brands are shifting from rigid journey mapping to adaptive, omnichannel experience design - meeting customers where they are, in the moments that matter most.
Join fellow marketers to exchange insights and explore how to evolve your engagement strategy by activating on real-time signals with intelligently designed moment-based personalization to drive deeper loyalty and lifetime value.
- Define the Moments | Discuss key customer signals to prioritize engagement efforts for impact and efficiency
- Break Through the Noise | Explore how brands are adapting frequency, channel, and messaging strategies to with intelligently designed cross-channel orchestration
- AI for Impact | Learn how brands are using real-time AI decisioning to dynamically personalize engage and boost efficiency, retention, and loyalty.
- Bridge the Omnichannel Gap | Uncover ways to connect digital behavior with meaningful in-store experiences that drive consistent value and connection.
Moderator: Andrew Hagen, Director, Solution Marketing, Iterable
Table 2: Topic: TBD
Moderator: Per Caroe, VP Sales, North America, Netcore Cloud
Table 3: Context is King: Fueling Loyalty with Precision Personalization
How are leading retailers turning customer context into loyalty gold? We'll explore practical ways enriched customer profiles drive deeper segmentation, smarter CRM initiatives, and micro-personalized email experiences. Learn how leveraging real-time contextual insights can accelerate movement through the loyalty funnel, minimize dependency on discounts, unlock sustainable revenue growth, and enhance your AI-driven marketing efforts.
Moderator: Tim Hartley, VP of Business Development, Webbula
11:15 AM LOYALTY: Continuation of Interactive Roundtables
Table 1: Let the Customer Lead: Shifting from Campaigns to Moment-Based Engagement
For years, brands have tried to steer the customer journey through predefined campaigns and static funnel stages. But in today’s landscape, consumers expect more. The journey is no longer something brands own—customers are in control, shaping their paths in real time based on needs, preferences, and behaviors.
Leading retailers and e-commerce brands are shifting from rigid journey mapping to adaptive, omnichannel experience design - meeting customers where they are, in the moments that matter most.
Join fellow marketers to exchange insights and explore how to evolve your engagement strategy by activating on real-time signals with intelligently designed moment-based personalization to drive deeper loyalty and lifetime value.
- Define the Moments | Discuss key customer signals to prioritize engagement efforts for impact and efficiency
- Break Through the Noise | Explore how brands are adapting frequency, channel, and messaging strategies to with intelligently designed cross-channel orchestration
- AI for Impact | Learn how brands are using real-time AI decisioning to dynamically personalize engage and boost efficiency, retention, and loyalty.
- Bridge the Omnichannel Gap | Uncover ways to connect digital behavior with meaningful in-store experiences that drive consistent value and connection.
Moderator: Andrew Hagen, Director, Solution Marketing, Iterable
Table 2: Topic: TBD
Moderator: Per Caroe, VP Sales, North America, Netcore Cloud
Table 3: Context is King: Fueling Loyalty with Precision Personalization
How are leading retailers turning customer context into loyalty gold? We'll explore practical ways enriched customer profiles drive deeper segmentation, smarter CRM initiatives, and micro-personalized email experiences. Learn how leveraging real-time contextual insights can accelerate movement through the loyalty funnel, minimize dependency on discounts, unlock sustainable revenue growth, and enhance your AI-driven marketing efforts.
Moderator: Tim Hartley, VP of Business Development, Webbula
Check out the incredible speaker line-up to see who will be joining Tim.
Download The Latest Agenda