Leanna Nazzisi | eTail Boston

Leanna Nazzisi

Senior Director of CX Victoria Beckham Beauty

With over a decade of customer experience leadership in the e-commerce and beauty industries, Leanna Nazzisi is a dynamic strategist dedicated to building best-in-class customer journeys. As the Senior Director of Customer Experience at Victoria Beckham Beauty, she leads initiatives that blend luxury beauty with seamless digital and in-person interactions, driving engagement, retention, and brand loyalty. A passionate advocate for customer experience, she has dedicated her career to ensuring both customers and CX teams have a powerful voice within the business. With a focus on trust, efficiency, and empowerment, she has led transformative initiatives in BPO management, community engagement, and corporate education. By integrating customer insights into business strategy and equipping teams with the tools to provide exceptional service, she continues to redefine what it means to create a truly customer-first brand.

Main Day One: Tuesday, August 12

5:05 PM Track B: Fireside Chat: Fully Embracing A Customer Obsessed Mentality

Customer obsession has shifted from a buzzword to a business imperative, with companies that prioritize customer-centric strategies seeing up to 80% higher revenue growth over three years. This mentality requires embedding customer needs into every decision, from product development to post-purchase support, fostering loyalty that transcends transactional relationships. Join us to explore actionable frameworks for cultivating a culture where empathy, data, and innovation align to anticipate customer demands and drive sustainable success

  • Prioritizing customer feedback and insights to drive product and service enhancements.
  • Cultivating a company-wide culture that emphasizes empathy and responsiveness to customer expectations
  • Championing customer service teams who have easier access to customer feedback and real time insights and funneling those insights to the right place
  • Implementing proactive communication strategies to anticipate and meet customer needs.

Check out the incredible speaker line-up to see who will be joining Leanna.

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